Station: CJBK London, Ont.
Date: March 11, 1974
Time: 58:27 (unscoped) (Upgraded 5-1-17)
18:57 (scoped) (Upgraded 5-3-17)

Ever wonder how radio stations get their call letters?

The story behind CJBK's calls is an interesting one indeed. It starts in 1967, when CJOE went on the air at 1290kc. They took over the frequency vacated by CKSL, which moved to 1410 in 1964. CJOE began airing rock music from 7 p.m.-midnight in 1970, and by 1971 was rock all day and night. Rick Richardson purchased CJOE in 1972 and decided to change the call letters. Bill Dulmage of the Canadian Communications Foundation tells Rock Radio Scrapbook the story behind that.

"On September 6 at 12:00 a.m., "The Big Switch" took place in conjunction with the opening of the Western Fair ... CJOE became CJBK. Why CJBK? Richardson wanted call letters that began with "CJ" to differentiate the station as much as possible from competitors CFPL and CKSL. Otherwise, the call letters did not have any specific meaning. Some however believe that Mr. Richardson was a fan of WJBK-AM Detroit when he was working at a Windsor radio station. As a result, he might have chosen the "JBK" from WJBK for CJBK."

And that's how CJBK came to be!

Enjoy Wayne McAteer on CJBK (UNSCOPED) here

Enjoy Wayne McAteer on CJBK (UNSCOPED) here. 

Enjoy Wayne McAteer on CJBK (scoped) here

Enjoy Wayne McAteer on CJBK (scoped) here

(The Don Shuttleworth Collection)

RESTORATION by Charlie Ritenburg

More from the Charlie Ritenburg Treasury here!

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