AIRCHECK OF THE WEEK
Edition #963 - Week of November 12, 2017
Talent: BOB GREEN
Station: WKNR Dearborn, Mich.
Date: December 4, 1965
It wasn't just radio. It was art.
The epitome of the smooth '60s Top 40 jock, Bob Green performed his show the way an artist might paint a picture. Tight and bright, the show moved along quickly without sounding hurried. Green sprinkled in personality and humour while juggling spots, jingles, music, weather and sports updates effortlessly.
A native of Rochester, New York,
got his radio start at
WSAY in his hometown in 1958, where he did a nine-hour
shift daily as
Mac McGuire. He wasn't there
long, soon moving to
WGVA in nearby
Geneva. Green arrived in the Motor City in 1962 at
moved south to
WQAM Miami. His audience share nearly tripled from nine per cent
to 24 per cent in his nine months there.
Green returned to Detroit to join the brand-new WKNR in the fall of 1963 (in an interview with keener13.com he notes that WKNR was one of the first stations to brand with a word, rather than call letters). After its launch on Halloween night, Keener 13 jumped from a 0.9 share to a 16 in just four short weeks. With its tight playlist and personality jocks, Keener would leap to a 30 share by the time the first year was up, despite a night-time signal that didn't cover Detroit's east side.
After nine years at WKNR, and with the end of the Keener era in sight, Green left for KULF Houston in 1972, where he was program director. The following year he founded Bob Green Productions, which has offered high quality commercial audio production to agencies and corporations for several decades.
Enjoy Bob Green on WKNR here.
Bob Green on
(The Bill Dulmage
More 1965 airchecks here!
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